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Is it time to be seriously worried about AI?
31 Mar 2023

Is it time to be seriously worried about AI?

by Mark Sherrington | posted in: Business/Marketing, Technology, Uncategorized | 0

They say the time to get worried on an airplane is when the crew look scared. So if 1,100 of the top technology leaders and developers publish an open letter warning of the potential risks of AI to the future … Continued

Remember to put the market in marketing
27 Mar 2023

Remember to put the market in marketing

by Mark Sherrington | posted in: Business/Marketing | 0

Many moons back I used to have a corny line that I would, it shames me to admit, trot out every now and again. “I put the Mark in marketing”. I was joking but then one night, over too many … Continued

How to build brands and influence people
16 Mar 2023

How to build brands and influence people

by Mark Sherrington | posted in: Business/Marketing | 0

I had coffee this week with an old friend who for years had a really successful Luxury Brands marketing company. He shut down the business and has now happily moved on to other interests. Does he miss the old life? … Continued

Jordan Peterson and the Ancient Greeks
16 Nov 2022

Jordan Peterson and the Ancient Greeks

by Mark Sherrington | posted in: Life, Politics, Uncategorized | 0

Acclaimed, and controversial, academic Jordan Peterson has founded his own university, Ralston, with two campuses, one in Savannah, Georgia USA, and the other on Samos, a Greek island, home to the Goddess Hera, the philosopher Epicurus, the astronomer Aristarchus and … Continued

Falling in love with Bose – again
26 Aug 2022

Falling in love with Bose – again

by Mark Sherrington | posted in: Business/Marketing, Uncategorized | 0

When it comes to ‘marketing and brands” I have a split personality. As a logophile (fascinated by the meaning of words) I must explain that the definition of personality is “individual differences in characteristic patterns of thinking, feeling and behaving”.  One … Continued

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