As you might gather from the name, this is my on-line soapbox. The prime purpose is to offer me the chance to stimulate your business brain. There is a regularish blog where I review and comment on business books, other business content I come across and generally air my views on business and life. This always has a marketing and eMarketing slant because I do.

There are free downloads of material I have written and titles – eArticles, eBooks and videos – authored by much smarter people published under Shoulders of Giants brand (as Sir Isaac said, if you want to see further, stand on the shoulders of giants).

For reasons I cannot fully understand myself, let alone explain, I also allow Stame Reilly to blog and publish his eBooks on this site. Stame is an old friend but his views are his not mine. I say this because they are rude, crude and often outrageous. Puerile might be a better word. I rarely agree with anything he says but it is sometimes amusing and that is ok because business is improved by a little humour and satire. It stops us all taking ourselves too seriously and I admit there is sometimes a grain of truth in what he says.

Back to me – my site, remember – here is a brief background.

Graduated, Bristol University, BSc in Economics and Sociology
Unilever 1977-1988 – brand manager then one of several marketing directors
Added Value Marketing Agency 1988-2002 – co-founder, CEO and sold out
Wrote a book – Added Value: The alchemy of brand-led growth
SABMiller Plc 2002-2006 – Group Marketing Director (their first)

After 2006 I moved to Cape Town, took a little time out, and came to realize that as a career marketer with a strong interest in business I had to get to grips with digital. So I launched my first internet business, Shoulder of Giants, a kind of guru on-line offering, but quickly learned my first lesson. It’s very hard to sell content on the internet! However, I have become very passionate about eMarketing and am proud to say that I am now the Non-Executive Chairman of Quirk eMarketing Agency.

I have a few other advisory roles in South Africa and Europe and, if people are desperate enough, occasionally offer myself as a speaker.

In summary, I am an old school/new school marketer with a belief in entrepreneurialism, good business and ideas as the drivers of growth.